Such is the case with Vegamour’s GRO Hair Serum: Thousands have sung the praises of this nutrient-rich formula (this beauty editor included), and many say it’s the only remedy that helped when nothing else worked. And today, the brand is offering 25% off the serum with code 25CYBER—just in case the impressive before and after photos aren’t enough to inspire you to snag a bottle. All of these ingredients also have antioxidant properties, which can help combat free radicals from UV rays or pollution; research shows oxidative stress from free radicals plays a role in hair loss in adults1, so tending to the hair and scalp with antioxidants is critical. Plus, Vegamour’s formula contains peptides to help support collagen production and caffeine, which has the ability to stimulate the scalp. Scalp stimulation is also key for healthy hair growth (it’s why experts are quick to recommend a circulation-supporting scalp massage) since encouraging blood flow helps deliver vital nutrients and oxygen to the hair follicles. The outcome? A fuller, healthier head of hair. 

Vegamour GRO Hair Serum $43 (Was $58) As the reviewer notes, no serum is going to give you instant results—even one as powerful as Vegamour’s. But with consistent use (the brand promises fuller-looking hair in just two months, with peak results around three), you’ll likely see a difference. “At the very least, I know that my hair is growing a lot faster,” another shopper shares. “Even my coworkers have said that my hair just randomly got way longer. So I recommend this product to a lot of my clients. I am a hairstylist. So if you’re dealing with hair loss, this would be the first product I would recommend and honestly the only one, other than vitamins.”  Mung bean extracts, she adds, are “believed to strengthen the dermal papilla. The dermal papilla, which is at the base of the hair follicle, regulates hair growth functions2.” Finally, “There are exciting discoveries in the world of peptides and hair growth,” Hill says. Namely, research has found that certain peptides can bind to protein receptors responsible for hair growth3. “Additionally, peptides reduce inflammation,” she adds. Throw ’em all together à la Vegamour, and you’ve got yourself one powerful plant-based topical, wouldn’t you say?

Vegamour GRO Hair Serum $43 (Was $58)

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