Why Has Allantoin Become So Buzzy All Of A Sudden
And in 2023, we’re already seeing a shift in power when it comes to these center-stage beauty ingredients. Nothing against niacinamide—but now, it’s allantoin’s time to shine. It functions similarly to panthenol (aka, vitamin B5), as it can soothe redness and irritation. For this reason, Suarez explains, allantoin is frequently found in cosmetics marketed for irritated skin and after-sun products. But that’s not all the star ingredient can do: Allantoin can also gently accelerate natural cell turnover....